Web design inSt. Croix Falls, WI.
St. Croix Falls is home turf for us. AllSet is run by two St. Croix Falls High School alumni, so when we build a website for a business in town, we already know the customers you’re trying to reach and the other businesses you’re standing next to.
St. Croix Falls Home is here, and so is the high school we both went to.
Service area
The county, and where St. Croix Falls sits in it
We work with businesses out in the townships the same as the ones on main street. A shop on a county road has the same search problem, usually a worse one.
We cross into Minnesota too. Taylors Falls, Chisago City, and the towns along Highway 8 are a short drive from the shop, and a business on that side of the river has the same problem as one on this side.
Nothing here is more than about forty minutes from the shop. That means we can sit down with you in person, and most of this work goes better across a table than over a call.
Not sure whether you are in range? Ask. If you are just outside it and the work is a fit, we will still talk.
St. Croix Falls WI · Dresser WI · Osceola WI · Balsam Lake WI · Amery WI
We know the businesses here because we’re from here
AllSet is run by two St. Croix Falls High School alumni. That’s not a credential, it’s context. We know this main street, we know which storefronts have changed hands, and we know what a Saturday in June looks like here next to a Tuesday in February. When we sit down with an owner in town, we aren’t starting from a blank questionnaire about the place.
We start with a website that gets you found and gets you chosen: fast, clear about what you do, and easy for a customer to reach you from. That’s the wedge. Once it’s live and working, we keep it running and grow it toward the systems that actually bring customers in, like booking, follow-up, and review requests, so the site keeps paying off long after launch.
Steady visitor traffic, and none of it knows you yet
Interstate State Park and the overlook pull steady visitors through town, and downtown’s shops and restaurants sit right in that path. Those people aren’t locals. They have no word of mouth to go on and no reason to know your name. They’re on a phone, cold, deciding in a few seconds where to eat, where to stop, and whether it’s worth walking another block.
That decision gets made in search, and there is no second pass at it. Two businesses on the same block can have the same storefront, the same window, and the same hours. The difference is whether the phone in their hand pointed at one of them.
A business either shows up in that search or the visitor walks past a door they never knew existed.
Downtown, and the stretch up on the hill
St. Croix Falls has two commercial centers now: downtown, and the growing stretch on the hill off Highway 8, where the hospital is relocating. Google does the sorting between them, and it sorts on whoever has the stronger site and the stronger local signals.
That’s worth getting ahead of. The town is changing, and the search results are going to change with it. The businesses that come up first a year from now are the ones building for it now rather than reacting to it later.
A customer searching “near me” doesn’t distinguish between the two.
We work with businesses across Polk County, including St. Croix Falls, Dresser, Balsam Lake, Osceola, and Amery. If you’re running a business in this area, you’re in our backyard.
What it takes
Getting found here comes down to three things
The website
Loads quickly, says what you do before anyone has to scroll, and puts a call or a message one tap away.
Showing up in local search
A Google Business Profile filled out properly, a page for each town you cover, and the local signals that decide who ranks nearby.
The systems after that
Scheduling, reminders, and asking happy customers to leave a rating, all handled on their own instead of whenever you remember.
Most businesses have one of the three and not the other two. A site that looks fine with nothing running behind it, or good systems nobody can find. The three only pay off together.
Client work
Built and running for Halo Heating and Air
We built and maintain Halo Heating and Air’s site. It’s live, it’s ours, and we still handle the hosting and the edits.
Most of Halo’s work starts with a phone call, so the number is in the banner, the header, and the hero, and each one dials. Everything else on the site answers the questions that come before that call.
Next.js site · Hosted by us · Edits handled by us
If you’re building a business here
Next steps:
- Send us the problem with your current site. Or the fact that you do not have one.
- We build a working version and walk you through it.
- You approve it before it replaces anything.
Not sure where to start? Start with what a customer should be able to find in ten seconds.
Every build includes hosting, edits, and a Google Business Profile. Common questions are answered on our FAQ.
Tanner and James, in St. Croix Falls — the two people you’d actually be working with.